Occupancy Problem? Real Solutions Here.

Child Care A.I. Marketing
End-To-End Solutions – LOW COST HIGH VALUE

From market research to a fully active parent marketing funnel — everything your Early Learning centre needs to grow enrolments:

  • Market research — understand your local market and competitors
  • Digital presence — a high-converting website, SEO and Google profile
  • Marketing funnel — a fully active parent enquiry-to-enrolment funnel
  • In-House A.I. systems set-up — A.I. systems set up on your own computers, so you stay in control of your website, your parents’ CRM data and every parent interaction — with full A.I.-driven day-to-day support built in

Australia’s Specialist Childcare A.I. Marketing Agency — using advanced A.I. systems at every stage to cost-effectively understand your market and competitors, build your digital presence, create your marketing funnel, and put self-managed A.I. systems directly in your hands

Australia’s Specialist Childcare A.I. Marketing Agency

Solution 1 Market & Competitor Research Solution 2 Build Your Digital Presence Solution 3 Go To Market — Grow Your Occupancy Solution 4 In-House A.I. systems

Solving The Childcare Occupancy Problem

Watch how ChildCare Marketing helps centres grow enrolments with a proven A.I. marketing system.

1
Solution 1
Market & Competitor Research

Fully understand your market, competitors, and local parent demographics and demand before investing in marketing. The 9 modules of your Customer Research report.

Module 01
Local Competitor Audit
Module 02
Digital Presence Audit
Module 03
Competitor SWOT Analysis
Module 04
Reputation & Reviews Analysis
Module 05
Fee & Subsidy Benchmarking
Module 06
Demographic & Market Insights
Module 07
Gap Analysis & Differentiation Strategy
Module 08
Digital Strategy Recommendations
Module 09
Budget Framework & ROI
2
Solution 2
Build Your Digital Presence

Build your brand, website, social and digital footprint — the foundation every marketing campaign depends on. The 8 steps of your Digital Presence build.

Step 01
Premium Naming & Tagline Creation
Step 02
Business Name & URL Acquisition
Step 03
CRM, Tour Booking & Sales Process Audit
Step 04
High-Converting Website Design
Step 05
Premium Custom Website Creation
Step 06
Managed WordPress Hosting, Security & Updates
Step 07
Premium Social Media Presence Creation
Step 08
Premium Google Profile Presence Creation
3
Solution 3
Go To Market — Grow Your Occupancy

Attract, nurture, convert, and retain local families — turning local parents into enrolled advocates. The 5 stages of your Parent Marketing Funnel.

5-Stage Parent Marketing Funnel
  • 1
    Awareness
    SEO / AIO · Google Network Ads · Meta (Facebook & Instagram) Ads · TikTok Ads
  • 2
    Engagement
    CRM · CTA Strategy · Email & SMS Automation · Tour Booking System
  • 3
    Consideration
    Review Generation · Email Nurturing · Trust Assets · Content · Retargeting
  • 4
    Decision
    Objection Handling · Email Conversion · Enrolment · CCS · Waitlist System · Retargeting
  • 5
    Advocacy
    Reviews · Referrals · Social Proof · Sibling Retargeting
4
Solution 4
In-House A.I. Management Systems

Powered by Claude Cowork, set up on your own computers — your team runs day-to-day marketing and admin with A.I., while your website, your parents’ data and every parent interaction stay firmly in your control. Here’s what your team can manage in-house:

Module 01
Website Management
Module 02
HubSpot CRM Management
Module 03
Tour Scheduling
Module 04
Parent Email Responses
Module 05
Data Ownership & Export
Module 06
Documents & Content
Module 07
Local Market Research
Module 08
Reporting & Admin Automation
Module 09
Setup, Training & Support

childcaremarketing.com.au · info@childcaremarketing.com.au · Australia’s Specialist Childcare A.I. Marketing Agency