Simple, Transparent Pricing
Everything we do to help your childcare centre fill vacancies — from $10 research reports to done-for-you marketing funnels and in-house AI. Pick a single service or a complete package.
All prices are in AUD and exclude GST. Click any product name to view full details and order in our shop.
Market & Competitor Research Reports
Know your catchment before you spend a dollar on marketing. Individual reports, just $10 each.
| Report | Price |
|---|---|
| 1. Local Competitor Audit →A full census of competing centres in your catchment — locations, NQS ratings, approved places and key operators. | $10.00+ GST |
| 2. Digital Presence Audit →Scores competitors’ websites, SEO, Google profiles and social media so you can see where you can win online. | $10.00+ GST |
| 3. Competitor SWOT Analysis →Strengths, weaknesses, opportunities and threats for your closest competitors, plus NQS benchmarking. | $10.00+ GST |
| 4. Reputation & Reviews Analysis →Benchmarks competitor reviews and sentiment across Google, Facebook and childcare directories, with a review-growth playbook. | $10.00+ GST |
| 5. Fee & Subsidy Benchmarking →Compares local daily fees by age group and models out-of-pocket costs after CCS and state funding. | $10.00+ GST |
| 6. Local Demographic & Demand Insights →ABS-based profile of families, income, growth and demand drivers in your catchment. | $10.00+ GST |
Strategy Reports
Turn the research into a plan. $30 each.
| Report | Price |
|---|---|
| 7. Gap Analysis & Differentiation →Turns the research into clear market gaps, your strongest USPs and a positioning and messaging framework. | $30.00+ GST |
| 8. Digital Strategy Recommendations →A prioritised digital marketing roadmap across website, SEO, Google, social and email. | $30.00+ GST |
| 9. Budget Framework & ROI →Recommends marketing spend across three tiers with cost-per-enrolment and ROI modelling. | $30.00+ GST |
Research & Strategy Bundles
Buy the reports together and save.
| Bundle | Price |
|---|---|
| Market & Competitor Research — Reports 1–6 Bundle →All six research reports together — the complete picture of your local market. | $50.00+ GST |
| Gaps & Strategy — Reports 7–9 Bundle →The three strategy reports bundled — gaps, digital strategy and budget/ROI. | $80.00+ GST |
Digital Presence — Build Your Foundation
A step-by-step path from a great name to a high-converting, fully managed website.
| Step | Price |
|---|---|
| Step 1 — Premium Naming & Tagline Creation →Up to 20 unique centre name and tagline concepts with competitor and availability checks. | $90.00+ GST |
| Step 2 — Business & Website Name + Bespoke Branding →Confirms name, domain and ASIC availability, then delivers your bespoke brand identity. | $190.00+ GST |
| Step 3 — CRM, Tour Booking & Sales Process Audit →Audits your enquiry-to-enrolment funnel — CTAs, tour booking, CRM and follow-up. | $90.00+ GST |
| Step 4 — High-Converting Website Design →Premium design concepts with layout, colour palette and conversion-focused CTA strategy. | $180.00+ GST |
| Step 5 — Premium Custom Website Creation →A bespoke, mobile-first WordPress build with on-page SEO, GA4 and tour-booking integration. | $1,800.00+ GST |
| Step 6 — Managed WordPress Hosting & Security Updates →Ongoing hosting, weekly updates, daily backups, malware scans and uptime monitoring. | $90.00+ GST |
Go-to-Market Funnel
Done-for-you marketing across every stage of the parent journey, from first awareness to lifelong advocacy.
| Funnel Stage | Price |
|---|---|
| Stage 1 · Awareness — Google Network →Google Ads across Search, Performance Max, YouTube, Display and Remarketing. | $300.00+ GST |
| Stage 1 · Awareness — Meta Network →Facebook and Instagram advertising — set-up, audiences, creative and retargeting. | $300.00+ GST |
| Stage 1 · Awareness — TikTok →TikTok ad set-up with audiences, short-form creative direction and lead capture. | $300.00+ GST |
| Stage 1 · Awareness — SEO & A.I. Optimisation →Local SEO plus AI-search optimisation so you’re found on Google and AI assistants. | $500.00+ GST |
| Stage 2 · Engagement →CRM, tour booking and email nurture that turn clicks into booked tours. | $500.00+ GST |
| Stage 3 · Consideration →Reviews, trust content and retargeting that build parent confidence. | $500.00+ GST |
| Stage 4 · Decision →Enrolment forms, objection handling and onboarding that close the enrolment. | $100.00+ GST |
| Stage 5 · Advocacy →Reviews, referrals and sibling campaigns that turn families into advocates. | $600.00+ GST |
In-House A.I.
Bring the technology in-house and let your own team do more.
| Service | Price |
|---|---|
| In-House A.I. Management Systems →We install and configure Claude AI on your centre’s own computers — connected to your website, HubSpot CRM and calendar — so your team runs website updates, parent data, scheduling and email responses in-house, fully set up, trained and supported. | $2,900.00+ GST setupthen $490 + GST / mo × 6 |
Not sure where to start?
Most centres begin with a $10 Local Competitor Audit or the Reports 1–6 bundle. Tell us your goals and we’ll recommend the right path.
