Google Ads and paid media strategy that puts your childcare centre in front of local parents the moment they search — covering Search, Performance Max, YouTube, Display, and Remarketing campaigns.
FUNNEL – STAGE 1 – AWARENESS – GOOGLE NETWORK
$600.00 + GST
Description
Setting up your Google Network Ads Phase of the Parent Marketing Funnel
Google Network Ads are the most direct, controllable, and measurable paid marketing channel available to a childcare centre. Unlike organic SEO, which builds over months, Google Ads generates enquiries from day one — placing your centre in front of local parents at the exact moment they are searching for childcare.
Five campaign types work together to create a full-funnel strategy: Search captures parents actively looking right now. Performance Max reaches parents across all of Google’s networks simultaneously. Video and Display build awareness with parents not yet searching. Remarketing re-engages parents who visited your website but did not enquire.
Note – your selected monthly media spend is separate – this is dependant upon your market, geo-targeting etc. This will be developed with you to suit your monthly budget, once set up is booked.
